THIS GOES BEYOND THE SUPERBOWL.
The 10 Most Watched YouTube Ads of 2017 (And the Agencies Behind Them)
Embrace the pre-roll. Here are the ads on YouTube that people seemed to choose to watch in 2017 -- and the agencies that produced them.
BRINGING SERP-Y BACK.
What are Google and Justin Timberlake Up To?
On the surface, this might just look like a user survey. But where are the results going -- and why are the questions about Justin Timberlake?
PASS THE POPCORN, PLEASE.
We love losing an entire weekend to Netflix as the next marketing team -- but there are also times when watching a movie can actually help you do your job better.
SPINNING A TANGLED WEB...INAR.
Acquisition marketers constantly hear questions like, "Is the PDF dead? Is the webinar dead now, too?" Here's our answer.
TO BEEP OR NOT TO BOOP: THAT IS THE QUESTION.
How quickly bots grow up. It seems like just yesterday they couldn't even hold doors for each other. But should you let one write your content?
AI, AI AHEAD!
Future-Proofing for Growth in the Age of AI
AI is a thing of both the present and the future. So why do some B2B companies seem to find it a challenge? And how can they get ahead of the curve?
WATCH YOUR STORIES.
"If you can't beat 'em, join 'em." It's a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat: the app it tried and failed to purchase back in 2013.
DISLIKING THE DISCORD.
If you use Facebook, you're likely no stranger to the widespread clamor for a "dislike" button. The verdict is in: You're still not getting one. But you might get something better.
CAAAAARS IIIIIIN SPAAAAAACE.
Tesla in Space and Uber in Court
"What did I miss?" Catch up on some of the biggest tech stories -- like Elon Musk's Tesla orbiting the planet, and Uber settling with Waymo out of court.
A VANITY MIRROR IMAGE OF YOUR METRICS.
Vanity metrics: They stick out right in front of you as soon as you log into your analytics tool, puking an "up-and-to-the-right" graph in your face.
FACEPALM.
Humility. Honesty. Accountability. Yes -- the best time to exhibit these qualities is when you're humiliated.
RATED PGP.
FAQ This! What Is PGP?
Hint: It has to do with your privacy.
Cheers,
Amanda Zantal-Wiener - HubSpot Marketing Blog
This newsletter was hand curated while listening to "Apollo Throwdown (Star Slinger Remix)" by The Go! Team, "Ultimate" by BADBADNOTGOOD & Denzel Curry, "All I know" by The Posterz, "Yes" by Yoko-Zuna, Heavy, & Larz Randa, "Weather" by WDL & Coco Noir, "Pictures" by Senbeï, "C.R.E.a.M. Dreams" by Greg Grease, and "Sweet Chin Music (The King Fisher's Anthem)" by Milo.
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