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Wednesday, February 21, 2018

Your Google Rank Doesn’t Matter Anymore

Here's your weekly roundup of the latest and greatest marketing content.
|| FEBRUARY 21 2018 ||

  "Cross-functional campaigns can be big, complicated, and challenging which is why they so often take a boss or recognized leader to make them happen."  

-Christine White on how to lead projects, even when you're not the boss.

  BUT WHAT DOES MATTER?   

Your Google Rank Doesn't Matter Anymore

Your Google Rank Doesn't Matter Anymore.jpg

Gone are the days when keyword rankings were the primary metric used to judge performance.

  UNIVERSAL LANGUAGE.  

7 Body Language Mistakes That Could Ruin Your Next Job Interview [Infographic]

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It's the big day. You're prepared to answer the toughest interview questions. But what about non-verbal communication? 

  HELP. I NEED SOMEBODY -- NOT JUST ANYBODY. A BOOK.  

 
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This summer, we decided to really give the whole "be-present-in-the-moment" thing a shot. So, we checked out a couple self-help books -- so that you wouldn't have to.

  A QUICK-BUT-COMPELLING CREATION.  

 
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Wouldn't it be great if creating infographics was as simple as writing regular ol' text-based blog posts? Maybe it can be.

  LIFESTYLES AND THE APPS TO MATCH 'EM.  

 
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Remember when the phrase, "There's an app for that" implied novelty? Now there's an app for everything. Here's are a few of our top picks.

  BOTS FOR PUBLIC SPEAKING -- NOW WE'VE SEEN EVERYTHING.   

Why Every Public Speaker Should be Using Messenger Bots

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The story of how one public speaker built a bot -- in-flight -- on his way to the event.

  BATTLE OF THE VOICE ASSISTANTS.  

 
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"OK, Google. Good morning." How many of us start our day with that -- or a similar -- command?

  TELL ME A STORY.  

 
storytelling diagram.jpg

Constraints unleash our creativity. But how can you translate that to the complex world of content marketing?

  MAD [DESIGN] SKILLS.  

10 Projects to Improve Your Design Skills

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Design is -- and always will be -- a big part of marketing. And while that doesn't mean every single marketer needs to be an expert, there's always room for us to learn a thing or two about it.

Cheers,

Amanda Zantal-Wiener - HubSpot Marketing Blog

This newsletter was hand curated while listening to the sound of singing birds on an usually gorgeous February day.  

 
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