The 5 Biggest Social Media Lessons HubSpot Learned in 2017

Here's your weekly roundup of the latest and greatest marketing content.

Here's your weekly roundup of the latest and greatest marketing content. || MARCH 7 2018 ||   "Until now, the only way to save a Tweet was to like it, copy the link somewhere, or screenshot it. Now, there's an easier way."   - Caroline Forsey on how to bookmark a tweet.   SOCIAL TEACHINGS.    The 5 Biggest Social Media Lessons HubSpot Learned in 2017 2017 was a year of experimentation. Here's what we learned.   PENNY FOR YOUR THOUGHTS.   Here's What Your Subscribers Really Think About These Email Strategies If you're tired of playing the "Great Email Guessing Game," this infographic can help.   MERGE AND CONVERT.   How to Write Facebook Messenger Copy That Converts   Most users don't know how to interact with bots on Messenger yet. But they will.   JUST CATCHING UP.   What You Missed Last Month in Google   February is a short month -- but it was no exception to news and announcements from Google. Here's what you missed.   BREAK ME OFF A PIECE OF THAT EMAIL STRATEGY.   9 Email Marketing Habits It Pays to Break   Is your copy professionally boring? Your subject lines too literal? These are a few of the email marketing habits you can probably afford to break.   OPTIMIZATION STATION.   How to Optimize for Google's Featured Snippet Box [Video] What is a featured snippet? And moreover, how do you get your content to appear in one?   APPLY YOURSELF.   You Can Apply for Jobs on Facebook Now   It could be a sign that Facebook lost sight of users and was too focused on advertisers -- but is continuing to work to fix that.   SHOW US YOUR TYPEFACE.   The Top Video Typography Trends of 2018 [Video]   You're going to want to figure out how to use text graphics in your next video project. Here are the top trends.   ADVANCE TO THE NEXT LEVEL.   How to Use Twitter's Advanced Search Must ... find ... old ... tweet. Well, now you can.  EXPLORE: END.   Facebook Has Ended Its Explore Feed Experiment   As it turns out, no one wants a second News Feed.   THE GREAT AI CHANGE IS COMING.   AI Is Going to Dramatically Change Your Company's Structure   You might have a tenure problem -- but AI is here to change that.    FIRST PLACE.   The Ultimate Guide to Ranking #1 on YouTube For many, ranking on YouTube has been one of the biggest drivers of leads and sales. So how can your strategy reach the same outcomes?  HERE FOR THE BROADCAST.   A Disaster Waiting to Happen? Businesses Could Send You Ads on Messenger   For businesses who can't or don't want to build a bot, this news is good. But for users, the story might be different.   COPY CATS.   Can Artificial Intelligence Write Better Email Subject Lines Than Humans?   Maybe.   A HEALTHY REQUEST.   If You Think Twitter Is Unhealthy, You Can Now Apply to Study It Out of most social networks, our research shows that Twitter makes 15% of U.S. online adults feel the worst. Now, Twitter is calling on the public to help. Cheers, Amanda Zantal-Wiener - HubSpot Marketing Blog This newsletter was hand curated while listening to "Let The Right Ones In" by Moe Pope & Rain.   Follow HubSpot HubSpot   25 1st St.    Cambridge  MA   02141   USA You received this email because you are subscribed to Marketing Blog Notifications from HubSpot. Unsubscribe from HubSpot Blog emails or update your blog email preferences. One-click unsubscribe from all future HubSpot emails.