How to Start a Blog: A Step-by-Step Guide [+ Free Blog Post Templates]

"As those of you who run small, ecommerce-powered businesses know very well, there is one giant who makes things very complicated."

- Kipp Bodnar on how to build an ecommerce business Amazon can't compete with.

FROM THE BEGINNING.

How to Start a Blog: A Step-by-Step Guide [+ Free Blog Post Templates]

You've probably heard how paramount blogging is to the success of your marketing. But it's important that you learn how to start a blog and write blog posts for it so that each article supports your business.

DO THE SHUFFLE.

Unriddled: Facebook's Big Executive Shake-Up, Microsoft Build, and More Tech News You Need

Facebook's executive suite is getting a makeover. Plus, developer conference season forges on this week, alongside rumors of encrypted DMs for Twitter. It's this week's Unriddled: the tech news you need.

WHEN YOU CAN'T GO ORGANIC.

The Decline of Organic Facebook Reach & How to Adjust to the Algorithm

Find out how Facebook organic reach has declined over time and how you can change your strategy to conquer the algorithm and drive engagement.

YOUR INNER SELF.

13 Free Personality Tests You Can Take Online Today

Being truly self-aware is hard -- and while they might not be always 100% accurate, personality tests work well as a starting point for self-discovery.

ANOTHER VERSION.

How to Convert a PDF to Excel: Free Tools & Instructions

If you've got a ton of data already formatted in a PDF, you don't want to waste time manually re-entering that data into an Excel sheet. Here's how to avoid that.

AN ALTERNATE (SPREADSHEET) UNIVERSE.

The 8 Best Excel Alternatives

If you feel you could be better off using a different data spreadsheet system, or if you simply don't have the means to pay for one, take a look at our list of the eight best Excel alternatives.

FEATURE PRESENTATION.

19 Google Doc Features You Didn't Know Existed (But Totally Should)

Did you know you can look at a document's entire revision history to figure out what was changed and when?

COVER STORY.

8 Impressive Ways to Start a Cover Letter, with Examples

If you had to flip through a hundred cover letters a day, and each one began, "To whom it may concern, I am applying for the digital marketing position at your company," how important would you rank them?

GOOD PRESS.

10 of the Best Public Relations Examples to Inspire Your Next Campaign

Sometimes, a press release about your company's new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting.

Cheers,

Amanda Zantal-Wiener - HubSpot Marketing Blog

This newsletter was hand curated while listening to the "Chill Instrumental Beats" playlist on Spotify.